Marc Gebauer Lifestyle Marc Gebauer Lifestyle

Exclusive luxury watch brands like Rolex, Audemars Piguet, and Patek Philippe

What a dev!
Really nice to work with!

Marc Gebauer Lifestyle

~ Jonathan Weise




Shopify storefront development


The business


Marc Gebauer Lifestyle is a well-known luxury watch business based in Germany. With a reputation for excellence and a loyal customer base, the business is considered one of the leaders in the luxury watch market.

I was initially tasked by the Marc Gebauer team with the redesign of their product pages. The goal was to create a more user-friendly and visually appealing online view of their products.

I was later hired for many custom page developments to the storefront and to maintain the already existing ones


The Challenge

Product page

The product page had to look better, be easier to navigate, and load faster with high-resolution images.

Additionally, I had to ensure the page was mobile-responsive as it would be viewed primarily by mobile users

Website development

Subsequent tasks required the same level of expertise creating custom sections that looked good, were easy to use, and loaded fast 🔥

I would later take on these tasks and develop crucial features like the Deal of the Day pages and auction system


The Solution

Appealing and neat

The new Shopify product page was visually appealing, easy to navigate, and highly functional.

As the brand’s web developer, I continued to maintain and improve the site’s pages.


I provided regular updates and maintenance to the Shopify theme, ensuring that the pages remain functional and up-to-date

I developed many custom systems like an app-less gift system and sliding cart


Shopify Plus 2.0

I’ve developed several aspects of the site using modern Shopify Plus 2.0 features




40+ product metafields


cart gift conditions (metafields)


section rendering API


product recommendations API


Liquid + JSON sections


Custom product filtering

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